Papa Mountain is returning to QVC for the fifth time, continuing a national partnership that has introduced our frozen cheese bread rolls to families across the country. This appearance is meaningful to us not only because it marks a milestone, but because it reflects steady, growing trust in what we make and why we make it.
This QVC segment will also be the first time viewers see Papa Mountain in its newest chapter. Along with the products you already know, we’ll be sharing refreshed branding, redesigned packaging, improved ingredient standards, and new certifications that help even more households feel confident serving Papa Mountain at their table.
At the heart of these updates is a theme we care about deeply: real food, even for families with dietary restrictions, can still be amazing. Gluten-free, dairy-free, clean-label, or anything else a household needs to manage, nobody should feel like they’re eating a backup option. Great food should feel like comfort and taste like celebration. And everyone deserves to enjoy it.
A New Brand Look That Matches the Quality Inside
Families who have been with us from the beginning will notice a new look right away. Over the past months, we’ve updated our branding and packaging to better reflect who Papa Mountain is today. The new design is clearer, warmer, and more modern, while still staying true to the comfort-food roots that built this company.
This wasn’t a change for the sake of change. It was about alignment. We wanted the outside of the bag to match what’s always been inside of it: a product made with care, built for real life, and meant to be shared. The rolls are still the same bake-and-serve comfort people already love. The new packaging simply helps tell that story better.
Better Ingredients, Held to a Higher Standard
Papa Mountain was founded on the belief that convenience should never mean cutting corners. Families deserve food that’s easy to prepare, but also food they can trust. That belief has guided every decision we’ve made, and as we grow, we’re continuing to raise our standards.
Our rolls are still made with clean, simple ingredients and thoughtful choices that support everyday family meals. They’re fully baked, frozen for freshness, and ready in minutes, which makes them realistic for busy weeknights and dependable for holiday tables. We are committed to ingredient quality, not as a trend, but as a long-term promise to families who want better options without giving up comfort.
New Certifications That Expand Who Can Enjoy Papa Mountain
This QVC return also highlights certification milestones we’re proud of. Clear labeling and third-party verification matter because they make food safer and more inclusive for more people.
We know households are navigating real dietary needs. Some families live gluten-free because they have to. Others avoid certain ingredients because it help them feel their best. Our certifications are one way we support those families, and a way we keep earning trust through transparency.
These verifications aren’t “extras” for us. They are a core part of how we take care of families who deserve to eat well, easily, and with peace of mind.
What This Fifth QVC Appearance Means to Us
Being back on QVC for the fifth time is exciting. But more than anything, it’s a reminder of why Papa Mountain exists. Families are inviting us into their routines, their celebrations, their quick dinners after long days, and their holiday traditions. We do not take that lightly.
Every update we’re making branding, packaging, ingredient standards, certifications comes back to one promise: to keep making real comfort food that feels like home and works for more people. Nobody should have to compromise on taste or tradition just because they eat differently. We want Papa Mountain to be the kind of food that everyone at the table is genuinely excited to share.
We are grateful for the QVC community that has helped us grow, and for every customer who has chosen Papa Mountain for their family. This next appearance represents both how far we’ve come and where we’re going next. We’re proud to keep building a brand that stands for better ingredients, real convenience, and the simple belief that families deserve the best.
If you’d like to tune in, Solomon Cohen will be in-studio on QVC’s Gourmet Holiday show on December 9, 2025, from 3:00–5:00 PM EST, featuring Papa Mountain (4) 8oz Bread Rolls in your choice of flavors.
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